Piece Of Me
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"Piece of Me" is a song by American singer
Britney Spears Britney Jean Spears (born December 2, 1981) is an American singer. Often referred to as the " Princess of Pop", she is credited with influencing the revival of teen pop during the late 1990s and early 2000s. After appearing in stage productio ...
from her fifth studio album, '' Blackout'' (2007). It was released on November 27, 2007, by
Jive Records Jive Records was an American independent record label founded by Clive Calder in 1981 as a subsidiary to the Zomba Group. In the US, the label had offices in New York City and Chicago. Jive was best known for its successes with hip hop, R&B, an ...
as the second
single Single may refer to: Arts, entertainment, and media * Single (music), a song release Songs * "Single" (Natasha Bedingfield song), 2004 * "Single" (New Kids on the Block and Ne-Yo song), 2008 * "Single" (William Wei song), 2016 * "Single", by ...
from the album, but was actually the last song recorded. It was written and produced by Swedish producers
Bloodshy & Avant Bloodshy & Avant are a Swedish songwriting and production duo consisting of Christian "Bloodshy" Karlsson and Pontus "Avant" Winnberg. They have worked with many prominent artists, including Britney Spears, Kylie Minogue, Ms. Dynamite, Madonna, ...
and
Klas Åhlund Klas Frans Åhlund (born 11 April 1972) is a Swedish songwriter, record producer, and guitarist. He is the founding member of the Swedish rock band Teddybears. As a songwriter and producer, he has worked with artists such as Robyn, Sugababes, Jor ...
as a response to the
media Media may refer to: Communication * Media (communication), tools used to deliver information or data ** Advertising media, various media, content, buying and placement for advertising ** Broadcast media, communications delivered over mass el ...
scrutiny and sensationalism of the singer's private life, which they had witnessed firsthand after working with her over the years. The song, acting as the singer's
manifesto A manifesto is a published declaration of the intentions, motives, or views of the issuer, be it an individual, group, political party or government. A manifesto usually accepts a previously published opinion or public consensus or promotes a ...
, has biographical lyrics retelling Spears's mishaps. It can be classified as an
electropop Electropop is a hybrid music genre combining elements of electronic and pop genres. Writer Hollin Jones has described it as a variant of synth-pop with heavy emphasis on its electronic sound. The genre was developed in the 1980s and saw a re ...
,
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
and
EDM EDM or E-DM may refer to: Music * Electronic dance music * Early Day Miners, American band Science and technology * Electric dipole moment * Electrical discharge machining * Electronic distance measurement *Entry, Descent, and landing demonstrat ...
- pop song that features an "electro instrumental track" and runs through a
down-tempo Downtempo (or downbeat) is a broad label for electronic music that features an atmospheric sound and slower beats than would typically be found in dance music. Closely related to ambient music but with greater emphasis on rhythm, the style may ...
dance beat. Spears's voice is heavily synthesized and her pitch constantly shifts; backing vocals are provided by Bloodshy & Avant and
Robyn Robin Miriam Carlsson (born 12 June 1979), known as Robyn (), is a Swedish pop singer, songwriter, record producer, and DJ. She arrived on the music scene with her 1995 debut album, ''Robyn Is Here'', which produced two Billboard Hot 100, ''Bil ...
. "Piece of Me" garnered widespread acclaim from the
music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on w ...
with many deeming it as one of the highlights of ''Blackout''. ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' ranked the song at number 15 on their list of ''the 100 Best Songs of 2007''. It peaked at number 18 on the ''Billboard'' Hot 100 and became Spears's second single from the album to top the ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
''
Hot Dance Club Play Dance Club Songs is a chart published weekly by '' Billboard'' magazine in the United States. It is a national look over of club disc jockeys to determine the most popular songs being played in nightclubs across the country. It was launched as t ...
chart. "Piece of Me" was a global success, topping the charts in the Republic of Ireland and peaking within the top ten in fourteen countries. The
music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a m ...
to "Piece of Me", directed by
Wayne Isham Wayne Isham (born December 2, 1958) is an American film director and music video director who has directed films and music videos of many popular artists. Early life and education Isham was born in December 2, 1958. He attended the University ...
, portrays the state of Spears' life in 2007; it shows her and her friends disguising themselves in order to confuse the
paparazzi Paparazzi (, ; ; singular: masculine paparazzo or feminine paparazza) are independent photographers who take pictures of high-profile people; such as actors, musicians, athletes, politicians, and other celebrities, typically while subjects ...
, which ties directly to the lyrics. Director Isham's concept was to have Spears confidently parodying her situation. It received mixed reviews from critics, most arguing her body was digitally altered. The video, however, was nominated and won in three separate categories at the 2008 MTV Video Music Awards, including Video of the Year. "Piece of Me" was performed on tour at
the Circus Starring Britney Spears The Circus Starring Britney Spears, commonly referred to as the Circus Tour, was the seventh concert tour by American entertainer Britney Spears. It was launched in support of her fifth and sixth studio albums, '' Blackout'' (2007) and ''Circus' ...
(2009) and the
Femme Fatale Tour The Femme Fatale Tour was the eighth concert tour by American entertainer Britney Spears. It was launched in support of her seventh studio album, ''Femme Fatale'' (2011). It was officially announced in March 2011, with dates for North American v ...
(2011). The song shares its title with Spears's first Las Vegas residency show, Britney: Piece of Me (2013–2017), where it was also performed. The show went on to become a world tour, retaining the name, known as the
Piece of Me Tour The Piece of Me Tour (also referred to as Piece of Me: Exclusive Limited Tour) was the tenth concert tour by American entertainer Britney Spears. Although it largely mirrors her Las Vegas residency, Britney: Piece of Me, which concluded in Dece ...
(2018).


Background

"Piece of Me" was co-written and produced by the Swedish duo Christian Karlsson and Pontus Winnberg, professionally known as
Bloodshy & Avant Bloodshy & Avant are a Swedish songwriting and production duo consisting of Christian "Bloodshy" Karlsson and Pontus "Avant" Winnberg. They have worked with many prominent artists, including Britney Spears, Kylie Minogue, Ms. Dynamite, Madonna, ...
, along with
Klas Åhlund Klas Frans Åhlund (born 11 April 1972) is a Swedish songwriter, record producer, and guitarist. He is the founding member of the Swedish rock band Teddybears. As a songwriter and producer, he has worked with artists such as Robyn, Sugababes, Jor ...
.'' Blackout'' liner notes.
Jive Records Jive Records was an American independent record label founded by Clive Calder in 1981 as a subsidiary to the Zomba Group. In the US, the label had offices in New York City and Chicago. Jive was best known for its successes with hip hop, R&B, an ...
(2007)
While recording with Spears over the years, Karlsson and Winnberg often saw first-hand how her regular activities were interrupted by the paparazzi, including one experience in
Hamburg (male), (female) en, Hamburger(s), Hamburgian(s) , timezone1 = Central (CET) , utc_offset1 = +1 , timezone1_DST = Central (CEST) , utc_offset1_DST = +2 , postal ...
which Winnberg deemed "really scary". For ''Blackout'', Spears worked with them on "
Radar Radar is a detection system that uses radio waves to determine the distance (''ranging''), angle, and radial velocity of objects relative to the site. It can be used to detect aircraft, ships, spacecraft, guided missiles, motor vehicles, w ...
", "Freakshow" and "Toy Soldier". When the album was considered to be finished, Bloodshy & Avant were persuaded by her A&R Teresa LaBarbera Whites to work on a new track. Winnberg commented that it had always been an
unwritten rule Unwritten rules (synonyms: Unspoken rules) are behavioral constraints imposed in organizations or societies that are not typically voiced or written down. They usually exist in unspoken and unwritten format because they form a part of the logical ...
not to write songs about Spears's personal life since the label rejected "
Sweet Dreams My LA Ex "Sweet Dreams My LA Ex" is the debut single of English singer-songwriter Rachel Stevens. It was released on 15 September 2003 as the lead single from her debut solo album, ''Funky Dory''. Originally written for Britney Spears, the song was produc ...
", a response track to
Justin Timberlake Justin Randall Timberlake (born January 31, 1981) is an American singer, songwriter, and actor. He is one of the world's best-selling music artists, with sales of over 88 million records. Timberlake is the recipient of numerous awards and ac ...
's " Cry Me a River". However, the duo wrote "Piece of Me" with Åhlund and sent it to Spears, who loved it. Bloodshy & Avant worked on the track at Bloodshy & Avant Studios in
Stockholm, Sweden Stockholm () is the capital and largest city of Sweden as well as the largest urban area in Scandinavia. Approximately 980,000 people live in the municipality, with 1.6 million in the urban area, and 2.4 million in the metropoli ...
, and Spears recorded her vocals at
Chalice Recording Studios Chalice Recording Studio is located in Hollywood, Los Angeles, California, United States. Chalice opened in 2002 and is known for its elaborate interior decor and its large collection of rare and vintage analog recording equipment. When Chalice ...
in
Los Angeles, California Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
. Winnberg stated that Spears was extremely psyched when she came to the studio, where she recorded the song in about half an hour as she had learned the lyrics by heart in her car. "Piece of Me" was later mixed by Niklas Flyckt at Mandarine Studios in Stockholm. On October 31, 2007, during a radio interview with
Ryan Seacrest Ryan John Seacrest (born December 24, 1974) is an American media personality and producer. He is the co-host of ''Live with Kelly and Ryan'', as well as the host of multiple media shows including ''American Idol'', ''American Top 40'', and '' ...
, Spears talked about the song, saying,
"Wherever you go, there's a lot of people who ask questions, and sometimes you don't know their intentions and stuff like that. So, it is kind of a cute way of putting it out there. You know, like, 'You want a piece of me?', you know, in a cool, cute and clever way. It is a cute song ..I like it".


Composition

"Piece of Me" is an
electropop Electropop is a hybrid music genre combining elements of electronic and pop genres. Writer Hollin Jones has described it as a variant of synth-pop with heavy emphasis on its electronic sound. The genre was developed in the 1980s and saw a re ...
,
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
and
EDM EDM or E-DM may refer to: Music * Electronic dance music * Early Day Miners, American band Science and technology * Electric dipole moment * Electrical discharge machining * Electronic distance measurement *Entry, Descent, and landing demonstrat ...
- pop song backed by an " electro instrumental track" and performed in an insistent pop
groove Groove or Grooves may refer to: Music * Groove (music) * Groove (drumming) * The Groove (band), an Australian rock/pop band of the 1960s * The Groove (Sirius XM), a US radio station * Groove 101.7FM, a former Perth, Australia, radio station * ...
. The song is composed in the
key Key or The Key may refer to: Common meanings * Key (cryptography), a piece of information that controls the operation of a cryptography algorithm * Key (lock), device used to control access to places or facilities restricted by a lock * Key (map ...
of
D major D major (or the key of D) is a major scale based on D, consisting of the pitches D, E, F, G, A, B, and C. Its key signature has two sharps. Its relative minor is B minor and its parallel minor is D minor. The D major scale is: : Ch ...
with a
time signature The time signature (also known as meter signature, metre signature, or measure signature) is a notational convention used in Western musical notation to specify how many beats (pulses) are contained in each measure (bar), and which note value ...
in
common time The time signature (also known as meter signature, metre signature, or measure signature) is a notational convention used in Western musical notation to specify how many beats (pulses) are contained in each measure (bar), and which note value ...
. The
melody A melody (from Greek language, Greek μελῳδία, ''melōidía'', "singing, chanting"), also tune, voice or line, is a Linearity#Music, linear succession of musical tones that the listener perceives as a single entity. In its most liter ...
runs through a
down-tempo Downtempo (or downbeat) is a broad label for electronic music that features an atmospheric sound and slower beats than would typically be found in dance music. Closely related to ambient music but with greater emphasis on rhythm, the style may ...
dance Dance is a performing art form consisting of sequences of movement, either improvised or purposefully selected. This movement has aesthetic and often symbolic value. Dance can be categorized and described by its choreography, by its repertoir ...
beat Beat, beats or beating may refer to: Common uses * Patrol, or beat, a group of personnel assigned to monitor a specific area ** Beat (police), the territory that a police officer patrols ** Gay beat, an area frequented by gay men * Battery (c ...
. Spears's vocals span over two octaves from D3 to D5. They are heavily synthesized and are constantly pitch-shifted. The track consists of over-the-top vocal
distortion In signal processing, distortion is the alteration of the original shape (or other characteristic) of a signal. In communications and electronics it means the alteration of the waveform of an information-bearing signal, such as an audio signal ...
s, causing a split
sound effect A sound effect (or audio effect) is an artificially created or enhanced sound, or sound process used to emphasize artistic or other content of films, television shows, live performance, animation, video games, music, or other media. Traditi ...
, making it difficult to discern which voice is Spears's.
Background vocals A backing vocalist is a singer who provides vocal harmony with the lead vocalist or other backing vocalists. A backing vocalist may also sing alone as a lead-in to the main vocalist's entry or to sing a counter-melody. Backing vocalists are used ...
were also provided by Swedish pop singer
Robyn Robin Miriam Carlsson (born 12 June 1979), known as Robyn (), is a Swedish pop singer, songwriter, record producer, and DJ. She arrived on the music scene with her 1995 debut album, ''Robyn Is Here'', which produced two Billboard Hot 100, ''Bil ...
. Christian Karlsson and Pontus Winnberg sing the line "Extra! Extra!" during the chorus and writer Klas Åhlund, along with Robyn, alternates the repeated "piece of me" line in robotized voices. Dave De Sylvia of Sputnikmusic drew comparisons to the songs in Robyn's ''
Robyn Robin Miriam Carlsson (born 12 June 1979), known as Robyn (), is a Swedish pop singer, songwriter, record producer, and DJ. She arrived on the music scene with her 1995 debut album, ''Robyn Is Here'', which produced two Billboard Hot 100, ''Bil ...
'' (2005), specifically to her single "
Handle Me "Handle Me" is a song by Swedish recording artist Robyn, taken from her self-titled Robyn (album), fourth studio album. It was written and produced by Klas Åhlund. The song was initially released as a promotional single in Sweden in 2005. It rece ...
". The lyrics of "Piece of Me" are written as a reaction to the scrutiny of Spears's private life in the
media Media may refer to: Communication * Media (communication), tools used to deliver information or data ** Advertising media, various media, content, buying and placement for advertising ** Broadcast media, communications delivered over mass el ...
. They deal with fame and living under the spotlight. During the first verse, Spears sings the hookline "You want a piece of me?", that is repeated throughout the song. According to
Kelefa Sanneh Kelefa T. Sanneh (born 1976) is an American journalist and music critic. From 2000 to 2008, he wrote for ''The New York Times'', covering the rock and roll, hip-hop, and pop music scenes. Since 2008 he has been a staff writer for ''The New Yorke ...
of ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'', the line "could be an accusation or an invitation or a threat". "Piece of Me" is constructed in the common verse-chorus pattern. "Piece of Me" is written like a biography retelling Spears's mishaps, sung in a nearly spoken manner. Alex Fletcher of
Digital Spy Digital Spy (DS) is a British-based entertainment, television and film website and brand and is the largest digital property at Hearst UK. Since its launch in 1999, Digital Spy has focused on entertainment news related to television programmes, ...
compared the lyrics to
Amy Winehouse Amy Jade Winehouse (14 September 1983 – 23 July 2011) was an English singer and songwriter. She was known for her deep, expressive contralto vocals and her eclectic mix of musical genres, including soul, rhythm and blues and jazz. A membe ...
's " Rehab" (2006). Bill Lamb of
About.com Dotdash Meredith (formerly About.com) is an American digital media company based in New York City. The company publishes online articles and videos about various subjects across categories including health, home, food, finance, tech, beauty, ...
said that "Piece of Me" makes
Michael Jackson Michael Joseph Jackson (August 29, 1958 – June 25, 2009) was an American singer, songwriter, dancer, and philanthropist. Dubbed the "King of Pop", he is regarded as one of the most significant cultural figures of the 20th century. Over a ...
's "
Scream Scream may refer to: *Screaming, a loud vocalization Amusement rides * Scream (Heide Park), a gyro drop tower in Soltau, Germany * Scream! (ride), a tower ride at Six Flags Fiesta Texas and Six Flags New England * Scream! (roller coaster), at ...
" (1995) "sound like a whimper."


Critical reception

"Piece of Me" received widespread acclaim from music critics, most of whom considered it the standout track from ''Blackout''. Alex Fletcher of Digital Spy gave "Piece of Me" four stars, calling it "a two fingered-salute to the media hounds and an electro-thudding cry of defiance, warning us that this popstrel is not for turning.
he opening line He or HE may refer to: Language * He (pronoun), an English pronoun * He (kana), the romanization of the Japanese kana へ * He (letter), the fifth letter of many Semitic alphabets * He (Cyrillic), a letter of the Cyrillic script called ''He'' ...
poops from a great height on anything
Lily Allen Lily Rose Beatrice Allen (born 2 May 1985) is an English singer-songwriter and actress. She is the daughter of actor Keith Allen and film producer Alison Owen. Her music career began in 2005 when she made some of her vocal recordings publi ...
has ever penned and reveals that it's been Spears who's been laughing hardest during her year of zany media antics". Peter Robinson of ''
The Observer ''The Observer'' is a British newspaper published on Sundays. It is a sister paper to ''The Guardian'' and ''The Guardian Weekly'', whose parent company Guardian Media Group Limited acquired it in 1993. First published in 1791, it is the w ...
'' and Margeaux Watson of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cul ...
'' named "Piece of Me" one of the standout tracks of the album. Dennis Lim of ''
Blender A blender (sometimes called a mixer or liquidiser in British English) is a kitchen appliance, kitchen and laboratory appliance used to mix, crush, purée or emulsion, emulsify food and other substances. A stationary blender consists of a blender ...
'' called it one of the best tracks of ''Blackout'' along with "
Gimme More "Gimme More" is a song by American singer Britney Spears from her fifth studio album, '' Blackout'' (2007). It was released on August 31, 2007, by Jive Records, as the lead single from the album. "Gimme More" was recorded in 2006 during Spears' ...
". Laura Herbert of
BBC News BBC News is an operational business division of the British Broadcasting Corporation (BBC) responsible for the gathering and broadcasting of news and current affairs in the UK and around the world. The department is the world's largest broadca ...
said that the song is "without doubt the best track on the whole album. ..It's a masterpiece." Kelefa Sanneh of ''The New York Times'' said " loodshy & Avantevoke the horror, the exhilaration and (finally) the boredom of pears'soverexamined life. It’s brilliant". Tom Ewing of
Pitchfork Media ''Pitchfork'' (formerly ''Pitchfork Media'') is an American online music publication (currently owned by Condé Nast) that was launched in 1995 by writer Ryan Schreiber as an independent music blog. Schreiber started Pitchfork while working ...
suggested that "the hypertreatment of the voice, the way it edges into the music, suggests that the price of fame is identity erasure. We understand her through a filter, and that's how we have to hear her too. The multiple backing vox fragment identity further, turn the song more universal". Dave De Sylvia of Sputnikmusic also picked it as one of the album's highlights. Melissa Maerz of ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' named it the best track of the album along with "Freakshow", deeming it as a "tabloid-bashing banger". Jim Abbott of the ''
Orlando Sentinel The ''Orlando Sentinel'' is the primary newspaper of Orlando, Florida, and the Central Florida region. It was founded in 1876 and is currently owned by Tribune Publishing Company. The ''Orlando Sentinel'' is owned by parent company, '' Tribune P ...
'' said that "Musically, songs such as 'Piece of Me,' 'Radar' and ' Break the Ice' are one-dimensional, robotic exercises."
Stephen Thomas Erlewine Stephen Thomas Erlewine (; born June 18, 1973) is an American music critic and senior editor for the online music database AllMusic. He is the author of many artist biographies and record reviews for AllMusic, as well as a freelance writer, occ ...
of
Allmusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
commented that "Bloodshy & Avant try desperately to craft a defiant
anthem An anthem is a musical composition of celebration, usually used as a symbol for a distinct group, particularly the national anthems of countries. Originally, and in music theory and religious contexts, it also refers more particularly to short ...
for this tabloid fixture, as she couldn't be bothered to write one on her own". Chris Wasser from the ''
Irish Independent The ''Irish Independent'' is an Irish daily newspaper and online publication which is owned by Independent News & Media (INM), a subsidiary of Mediahuis. The newspaper version often includes glossy magazines. Traditionally a broadsheet new ...
'' said the song "drowns slowly under cloggy production and a lyrical theme that for all of its close connection with the trials and tribulations Spears has had to deal with, weren't even penned by the singer who could have very easily recorded her fairly unchallenging input on ''Blackout'' in less than a week." The song was later included in ''Rolling Stones 100 Best Songs of 2007 at number fifteen.


Chart performance

On November 17, 2007, "Piece of Me" debuted at number sixty-five on the U.S. ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
''
Hot 100 The ''Billboard'' Hot 100 is the music industry standard record chart in the United States for songs, published weekly by '' Billboard'' magazine. Chart rankings are based on sales (physical and digital), radio play, and online streaming ...
. On February 9, 2008, the song peaked at number 18. It was the second consecutive single from ''Blackout'' to reach number one on the ''Billboard''
Hot Dance Club Songs Dance Club Songs is a chart published weekly by '' Billboard'' magazine in the United States. It is a national look over of club disc jockeys to determine the most popular songs being played in nightclubs across the country. It was launched as t ...
chart. The song shipped over 1,000,000 copies in the United States, earning a
platinum Platinum is a chemical element with the symbol Pt and atomic number 78. It is a dense, malleable, ductile, highly unreactive, precious, silverish-white transition metal. Its name originates from Spanish , a diminutive of "silver". Platinu ...
certification by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA). As of March 2015, "Piece of Me" has sold 1.9 million digital downloads in the United States according to
Nielsen SoundScan Luminate (formerly Nielsen SoundScan, Nielsen Music Products, and MRC Data) is a provider of music sales data. Established by Mike Fine and Mike Shalett in 1991, data is collected weekly and made available every Sunday (for albums sales) and eve ...
. It is her sixth best-selling digital single in the country. In Canada, the song debuted at number 37 on the
Canadian Hot 100 The Canadian Hot 100 is a music industry record chart in Canada for songs, published weekly by '' Billboard'' magazine. The Canadian Hot 100 was launched on the issue dated March 31, 2007, and is currently the standard record chart in Canada; a n ...
for the week of November 17, 2007. For the week of April 26, 2008, it reached its peak position of number five. "Piece of Me" was certified platinum by the
Canadian Recording Industry Association Music Canada (formerly Canadian Recording Industry Association (CRIA)) is a non-profit trade organization that was founded 9 April 1963 to represent the interests of companies that record, manufacture, produce, and distribute music in Canada. It a ...
(CRIA) for paid digital downloads of 40,000. In Australia, "Piece of Me" debuted at the
ARIA Singles Chart The ARIA Charts are the main Australian music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling songs and albums in various genres in Australia. ARIA became the offici ...
at number two on February 4, 2008 – for the week ending date February 10, 2008. The song has shipped over 70,000 copies in Australia, earning a platinum certification by the
Australian Recording Industry Association The Australian Recording Industry Association (ARIA) is a trade association representing the Australian recording industry which was established in the 1970s by six major record companies, EMI, Festival, CBS, RCA, WEA and Universal replacing th ...
(ARIA). In New Zealand, the song debuted at number 34 on the
New Zealand Singles Chart The Official New Zealand Music Chart ( mi, Te Papa Tātai Waiata Matua o Aotearoa) is the weekly New Zealand top 40 singles and albums charts, issued weekly by Recorded Music NZ (formerly Recording Industry Association of New Zealand). The Music ...
on December 31, 2007 – for the week ending date January 6, 2008. It was certified gold by the
Recording Industry Association of New Zealand Recorded Music NZ (formerly the Recording Industry Association of New Zealand (RIANZ)) is a non-profit trade association of record producers, distributors and recording artists who sell recorded music in New Zealand. Membership of Recorded Mus ...
(RIANZ) for sales over 7,500 copies. In the United Kingdom, "Piece of Me" debuted at number 69 on the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
on December 23, 2007 – for the week ending December 29, 2007. After its physical CD release, the song peaked at number two on the chart on January 13, 2008 – for the week ending date January 19, 2008. According to the
Official Charts Company The Official Charts (legal name: The Official UK Charts Company Limited) is a British inter-professional organization that compiles various "official" record charts in the United Kingdom, Ireland and France. In the United Kingdom, its charts inc ...
, the song has sold 276,000 copies in Britain. In the Republic of Ireland, the song debuted at number 27 on the
Irish Singles Chart The Irish Singles Chart is the Republic of Ireland's music industry standard singles popularity chart issued weekly by the Irish Recorded Music Association (IRMA) and compiled on their behalf by the Official Charts Company. Chart rankings are bas ...
on December 14, 2007 – for the week ending date December 20, 2007. It peaked at the top of the chart on January 4, 2008 – for the week ending date January 10, 2008 – where it remained for two consecutive weeks. "Piece of Me" achieved similar success across continental Europe, peaking inside the top ten in the
European Hot 100 Singles The European Hot 100 Singles was compiled by '' Billboard'' and '' Music & Media'' magazine from March 1984 until December 2010. The chart was based on national singles sales charts in 17 European countries: Austria, Belgium (two charts separately ...
chart, Austria, Denmark, Finland and Sweden and reaching the top forty in Belgium (Flanders and Wallonia), Czech Republic, Italy and the Netherlands.


Music video


Development

The music video for "Piece of Me" was filmed on November 27 and 28, 2007, at the nightclub and restaurant Social Hollywood in
Los Angeles, California Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
. It was directed by
Wayne Isham Wayne Isham (born December 2, 1958) is an American film director and music video director who has directed films and music videos of many popular artists. Early life and education Isham was born in December 2, 1958. He attended the University ...
, who had previously worked with Spears on the music video of "
I'm Not a Girl, Not Yet a Woman "I'm Not a Girl, Not Yet a Woman" is a song by American singer Britney Spears from her third studio album, '' Britney'' (2001). It was written and produced by Max Martin and Rami, with additional writing from Dido. The song was released as the ...
". In some scenes of the music video, Spears wore a purple satin dress from American designer Marina Toybina. Spears reportedly arrived twelve hours late to the set, after spending the day with her sons Sean Preston and Jayden James. Isham talked about the situation, saying, "She was late. People made a big thing about it, uthow could she not be late, when you have 50, 65, 75 people running down the street chasing her car? That was a long day for the crew. It was literally a 20-hour day for the crew. She was there for the last six hours of it. She got there late, showed up and just kicked ass". He also explained the concept of the music video:
"On he music video I really just wanted to put the mirror back onto the whole experience. You can see that she had that kind of confidence. And, literally, every take became a more and more confident take, so that she could have fun with what was going on. Not being over-the-top sarcastic, but ... having a laugh at everything that was going on around her, with confidence. ..The very last dance of the piece, she had her hair up, and I go, 'Can you just do one for me with your hair down?' She dropped her hair down. You'll see we intercut with her hair up and her hair down. That was the last piece. She just rocked it from her heart. She choreographed that last dance at the very end. She did that on her own and said, 'Let's go for it'".


Synopsis

The video begins with four blonde women changing their clothes, putting make up on and dancing in a bedroom. Outside, several
paparazzi Paparazzi (, ; ; singular: masculine paparazzo or feminine paparazza) are independent photographers who take pictures of high-profile people; such as actors, musicians, athletes, politicians, and other celebrities, typically while subjects ...
are taking pictures of the situation through the window. Spears appears in front of a multi-colored, illuminated background wearing a short brown fur vest, a sequined black bra and ripped
low-rise jeans Low-rise pants, also known as "low-cut jeans", "lowriders" or "rap pants", are a type of pants that sit low on, or below, the hips, usually at least 8 centimetres (3 inches) lower than the navel. Low-rise pants have been available since the ...
. There are also intercut scenes of Spears wearing a white fur coat tearing down tabloid covers such as ''
In Touch Weekly ''In Touch Weekly'' is an American celebrity gossip magazine. The magazine is focused on celebrity news, fashion, beauty, relationships and lifestyle, and is geared towards a younger readership, billing itself as "fast and fun", along with making ...
'' and creating positive ones, such as " It's Britney, Bitch" and "Exceptional Earner". One tabloid in particular is labeled ''Rats Weakly'', likely a pun of ''
Star A star is an astronomical object comprising a luminous spheroid of plasma (physics), plasma held together by its gravity. The List of nearest stars and brown dwarfs, nearest star to Earth is the Sun. Many other stars are visible to the naked ...
'' when written backwards. During the first chorus, Spears joins the four women, all wearing matching blond
bob Bob, BOB, or B.O.B. may refer to: Places * Mount Bob, New York, United States *Bob Island, Palmer Archipelago, Antarctica People, fictional characters, and named animals *Bob (given name), a list of people and fictional characters *Bob (surname ...
wigs, dark sunglasses and black
trench coat A trench coat or trenchcoat is a variety of coat made of waterproof heavy-duty fabric, originally developed for British Army officers before the First World War, and becoming popular while used in the trenches. Originally made from gabardine, ...
s being hounded by paparazzi. Then they enter a nightclub, with Spears wearing a purple satin dress. Spears starts flirting with a man and guides him into the women's bathroom, where she discovers he has a hidden camera in his chest. She writes "Sucker" in his forehead. There is a dance sequence until the song ends, in which Spears and the four women dance in the bathroom. At the end, the women are seen back at the bedroom watching an entertainment news program, in which the "Britney invasion" from earlier is reported. The final scene shows a close-up of Spears smirking.


Reception

The music video received mixed reviews from critics. ''
The Daily Telegraph ''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a national British daily broadsheet newspaper published in London by Telegraph Media Group and distributed across the United Kingdom and internationally. It was fo ...
'' commented "Britney – presumably with the help of some serious digital remastering – has turned back the clock, looking every part the young starlet that gave us '
Oops Oops or OOPS is an interjection made in response to a minor mistake. It may also refer to: Television and film * "Oops" (Frasier episode), an episode of the TV sitcom ''Frasier'' * "Oops" (Family Ties episode), an episode of the TV sitcom ''Fam ...
'". '' Dose'' said "shockingly, it's not that bad. Well, not that bad for everyone's favourite panty protesting, deposition skipping, weave wearing pop-tard". On August 17, 2008, it was announced that the video was nominated for
Best Female Video The MTV Video Music Award for Best Female Video is one of the original general awards that has been handed out every year since the first annual MTV Video Music Awards in 1984. In 2007, however, the award was briefly renamed Female Artist of the Y ...
,
Best Pop Video The MTV Video Music Award for Best Pop was first given out in under the name of Best Pop Video, as MTV began to put several teen pop acts in heavy rotation. Nominations, however, were not just limited to pop acts, as dance, R&B, pop/rock, and reg ...
and Video of the Year at the 2008 MTV Video Music Awards. The ceremony was held on September 7, 2008, and Spears won all three categories. On October 18, 2008, during a live interview with New York's Z100, she explained that she was shocked when she won, saying, "It's a cool video, but I think by far I've done videos that are way better, so I was really shocked that it got ideo of the Year It was just inspiring, though, because now, going forward with the videos that I'm doing now, I can really go there and do something crazy and see what happens".


International version

An international version of the video was also officially released. This version is almost exactly the same as the original, with the only difference being that some of the early shots where Spears dances in front of the multicolored background are replaced by shots of Spears with a short blonde bob wig wearing a purple dress and in front of a black background with flashing lights.


MTV alternate video

On November 27, 2007,
MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...
launched the contest "Britney Spears Wants a Piece of You", in which fans could direct a separate video for the song, using footage of interviews and performances from Spears. Using the MTV Video Remixer, fans could mix and create a mash up of the footage. The winning video premiered on ''
TRL TRL or trl may refer to: Arts * Temporary Residence Limited, a record label * ''Total Request Live'', a former MTV show * TRL Awards (''Total Request Live''), an Italian music award Libraries * Tampines Regional Library, a regional library in Ta ...
'' on December 20, 2007, and MTV.
Jive Records Jive Records was an American independent record label founded by Clive Calder in 1981 as a subsidiary to the Zomba Group. In the US, the label had offices in New York City and Chicago. Jive was best known for its successes with hip hop, R&B, an ...
and Spears herself picked the winner. The winner also received a
Haier Haier Group Corporation () is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. It designs, develops, manufactures and sells products including refrigerators, air conditioners, washin ...
Ibiza Rhapsody device along with a one-year subscription to
Rhapsody Rhapsody may refer to: * A work of epic poetry, or part of one, that is suitable for recitation at one time ** Rhapsode, a classical Greek professional performer of epic poetry Computer software * Rhapsody (online music service), an online m ...
, as well as Spears' entire discography released in the United States.


Live performances

"Piece of Me" was performed at 2009's
the Circus Starring Britney Spears The Circus Starring Britney Spears, commonly referred to as the Circus Tour, was the seventh concert tour by American entertainer Britney Spears. It was launched in support of her fifth and sixth studio albums, '' Blackout'' (2007) and ''Circus' ...
as the second song of the show. At the end of the performance of "
Circus A circus is a company of performers who put on diverse entertainment shows that may include clowns, acrobats, trained animals, trapeze acts, musicians, dancers, hoopers, tightrope walkers, jugglers, magicians, ventriloquists, and unicyclist ...
", Spears took off her red jacket that represented a ringmaster, to reveal a black corset encrusted with
Swarovski Swarovski (, ) is an Austrian producer of glass based in Wattens, Austria, and has existed as a family-owned business since its founding in 1895 by Daniel Swarovski. The company is split into three major industry areas: the Swarovski Crystal ...
crystals, fishnet stockings and high-heeled laced up boots, designed by
Dean and Dan Caten Dean and Dan Caten (né Catenacci; born December 19, 1964) are Canadian fashion designers, radio personalities, and businessmen. They are identical twin brothers and the founders and owners of Dsquared², an Italian luxury fashion house based in ...
. While smoke surrounded her, she entered a cage in the middle of the stage while "Piece of Me" began. During the performance, Spears represented a
slave Slavery and enslavement are both the state and the condition of being a slave—someone forbidden to quit one's service for an enslaver, and who is treated by the enslaver as property. Slavery typically involves slaves being made to perf ...
, that attempted to escape from her dancers. "Piece of Me" was also performed at 2011's
Femme Fatale Tour The Femme Fatale Tour was the eighth concert tour by American entertainer Britney Spears. It was launched in support of her seventh studio album, ''Femme Fatale'' (2011). It was officially announced in March 2011, with dates for North American v ...
. Following " 3", Spears climbed into a small platform and started performing the song while floating over the stage. The male dancers below her were dressed as policemen, and took off their shirts to reveal S&M bondage harnesses. Shirley Halperin of ''
The Hollywood Reporter ''The Hollywood Reporter'' (''THR'') is an American digital and print magazine which focuses on the Cinema of the United States, Hollywood film industry, film, television, and entertainment industries. It was founded in 1930 as a daily trade pap ...
'' named it one of the best performances of the show along with "3" and "
Don't Let Me Be the Last to Know "Don't Let Me Be the Last to Know" is a song by American singer Britney Spears from her second studio album, '' Oops!... I Did It Again'' (2000). It was released on March 12, 2001, by Jive Records as the fourth and final single from the album. ...
", stating that "ironically enough,
hey Hey or Hey! may refer to: Music * Hey (band), a Polish rock band Albums * ''Hey'' (Andreas Bourani album) or the title song (see below), 2014 * ''Hey!'' (Julio Iglesias album) or the title song, 1980 * ''Hey!'' (Jullie album) or the title s ...
were the ones with fewest frills." The song is currently performed live at Spears's Las Vegas
residency show A concert residency (also known as musical residency or simply residency) is a series of concerts, similar to a concert tour, but only performed at one location. Pollstar, ''Pollstar'' Awards defined residency as a run of 10 or more shows at a s ...
, Britney: Piece of Me.


Track listings

*CD single # "Piece of Me" (Album Version) – 3:32 # "Piece of Me" ( Böz o Lö Remix) – 4:53 *German limited edition CD single – CD1 # "Piece of Me" (Album Version) – 3:32 # "Piece of Me" (
Tiësto Tijs Michiel Verwest (; born 17 January 1969), known professionally as Tiësto ( ), is a Dutch DJ and music producer from Breda. He was voted "the Greatest DJ of All Time" by '' Mix'' magazine in a 2010/2011 poll amongst fans. In 2013, he was ...
Radio Edit) – 3:23 *German limited edition CD single – CD2 # "Piece of Me" (Album Version) – 3:32 # "Piece of Me" (
Junior Vasquez Junior Vasquez (born Donald Gregory Mattern, August 24, 1949) is an American DJ, record producer and remixer. He has been referred to as one of the only DJs of his time to gain international attention. Career Mattern moved to New York City a ...
and
Johnny Vicious Johnny Vicious (born John Coles) is an American house DJ, producer and remixer. He DJed in New York City clubs Mars and Paladium in the 1980s, and in the early 1990s started his own label, Vicious Muzik Records, with Jeffrey Rodman. Vicious b ...
Radio Edit) – 3:38 *CD maxi single # "Piece of Me" (Album Version) – 3:32 # "Piece of Me" (Böz o Lö Remix) – 4:53 # "Piece of Me" (Bimbo Jones Remix) – 6:26 # "Piece of Me" (Vito Benito Remix) – 6:46 # "
Gimme More "Gimme More" is a song by American singer Britney Spears from her fifth studio album, '' Blackout'' (2007). It was released on August 31, 2007, by Jive Records, as the lead single from the album. "Gimme More" was recorded in 2006 during Spears' ...
" ("Kimme More" Remix featuring
Lil' Kim Kimberly Denise Jones (born July 11, 1974), Those giving 1974 include: * * * * * better known by her stage name Lil' Kim, is an American rapper and reality television personality. Born and raised in Brooklyn, New York City, she lived much of he ...
) – 4:14 *Digital download – Remixes # "Piece of Me" — 3:32 # "Piece of Me" (Böz o Lö Remix) – 4:53 # "Piece of Me" (Tiësto Radio Edit) – 3:23 # "Piece of Me" (Junior Vasquez and Johnny Vicious Radio Edit) – 3:38 # "Piece of Me" (
Friscia & Lamboy Friscia & Lamboy are an American electronic music duo. In 2003, they did a remix for Cher's single " Love One Another", in 2004 they remixed Britney Spears's single " Outrageous" and in 2007 remixed Ashley Tisdale's single " He Said She Said". ...
Radio Edit) – 3:27 # "Piece of Me" (
Sly & Robbie Sly and Robbie were a prolific Jamaican rhythm section and production duo, associated primarily with the reggae and dub genres. Drummer Sly Dunbar and bassist Robbie Shakespeare teamed up in the mid-1970s after establishing themselves separat ...
Reggae Remix featuring
Cherine Anderson Cherine Tanya Anderson (born 25 September 1984, Rockfort, East Kingston, Jamaica) is a Jamaican actress and dancehall/reggae vocalist. Biography Anderson's acting career began in the film '' Dancehall Queen'' (1997), as Marcia's pressured, t ...
) – 4:16 *Digital download – Digital 45 # "Piece of Me" – 3:31 # "Piece of Me" (Bloodshy & Avant's Böz o Lö Remix) – 4:53


Credits and personnel

Credits and personnel are adapted from the ''Blackout'' album liner notes. * Christian Karlsson – writer, producer, recording, keyboards, programming, bass, guitar * Pontus Winnberg – writer, producer, recording, keyboards, programming, bass, guitar *
Klas Åhlund Klas Frans Åhlund (born 11 April 1972) is a Swedish songwriter, record producer, and guitarist. He is the founding member of the Swedish rock band Teddybears. As a songwriter and producer, he has worked with artists such as Robyn, Sugababes, Jor ...
– writer, additional bass * Niklas Flyckt – mixing * Henrik Jonback – additional guitar * Robyn Carlsson – background vocals *
Tom Coyne Tom Coyne may refer to: * Tom Coyne (writer), American writer and professor * Tom Coyne (broadcaster) (1930–2015), British television presenter * Tom Coyne (music engineer) (1954–2017), American mastering engineer * Thomas Coyne (cricketer) ( ...
– mastering


Charts


Weekly charts


Year-end charts


Certifications and sales


Release history


See also

*
List of most expensive music videos This article lists the most expensive music videos ever made, with costs of $500,000 or more. David Bowie's video for the 1981 single " Ashes to Ashes" was the first music video to exceed this sum. Janet Jackson leads with six videos on the list ...


References

{{DEFAULTSORT:Piece Of Me 2007 singles 2007 songs Britney Spears songs Irish Singles Chart number-one singles Jive Records singles MTV Video Music Award for Best Female Video MTV Video of the Year Award Music videos directed by Wayne Isham Song recordings produced by Bloodshy & Avant Songs about the media Songs written by Christian Karlsson (DJ) Songs written by Klas Åhlund Songs written by Pontus Winnberg Songs about fame